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Lowell. A specialist in watches since 1969
'Measuring time is an art. For us it is also a passion '. A passion that Liliana Caselli, award-winning over the years as an example of female managerial skills, handed down to her children Enrico, 39, and Andrea, 29. The Rovatti brothers are Lowell's second generation, Lowell's natural renewal movement that passes through new strategies for expanding the target, optimization of the sales network and innovative marketing and communication initiatives to support the company mission. The same traced by Liliana Caselli while observing, with the eyes of Percival Lowell, the landing of Armstrong: creating the right tool for everyone, in the ideal place, to live and measure time. Despite a crisis that bites, today Lowell is a is a healthy company that, despite being outside the districts and far from funding, employs about thirty people and celebrates the first century of Glycine, the prestigious brand founded in Biel in 1914 and proudly distributed in Italy by Lowell . Another great achievement for a historic family-run company that embodies the true spirit of Made in Italy: the art of know-how handed down for generations, research, taste and Italian style together with passion and strong innovative spirit, to be always witnesses and interpreters of the passing of time.

Lowell SRL is the official licensee for Italy of the watches of some of the most titled football teams in the Serie A championship!

Juve, Milan, Inter, Rome, Lazio, Turin, Bologna are just some of the great clubs that Lowell is pleased to represent in the world of watchmaking, with products designed specifically to satisfy all the requests of the teams, their fans and the whole football sector in general!

Sports watches, but also elegant, evocative, usable every day to always have your passion on your wrist, to be able to constantly express your football faith, in an ostentatious or discreet way, the choice is yours!

Discover all the official watches of your favorite team, we are sure that you will not be able to do without them.

Lowell, passion, style, sport!